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Former Virgin Megastore customers since Tuesday have the opportunity to exercise their right to object to the transfer of their data to the Fnac. “Concerned that your rights under the Data Protection Act, Fnac wanted to inform you of your right to object to the processing of data about you Fnac,” says an email sent Tuesday by Fnac former holders Card loyalty Virgin. “If you do not want your Virgin customer data is transmitted to the Fnac, please visit this page,” says the message, complete with a link to a page of data deletion, whose address is different for each addressee.

“In case of opposition, your data will be deleted Virgin customers,” concludes the email, signed by Katia Hersard, Marketing Director of Fnac, entitled “The Fnac informs you of its customer acquisition Virgin “file. This corresponds to the legal obligations of the acquirer file.


400,000 records without email

However, it is surprising that the approach was allowed by the court to the care of Fnac. The message asks customers to “oppose the data processing”, even though the transfer has already been done! Logic would have dictated that people have their say before the Fnac takes possession of their personal data: it was nice to have confidence, it is always better to avoid unnecessary transfer … But it would have required that either Virgin or justice to be able to handle data …

Furthermore, of the 1.6 million customers Virgin whose information have been sold at Fnac for 54,000 euros, about 400,000 have not specified a valid e-mail address will not be contacted in this way. If they can receive mail, hard to imagine they will take “physical” approaches (mail, franking) to exercise their right to object. Contacted Tuesday afternoon, Fnac has not yet responded to our requests.

“If you do not exercise your right to object by clicking on the link above, we inform you that the acquired data are exclusively for Fnac group. They can be sent to subsidiaries of the group operating under Fnac Fnac “, yet specify the small print at the bottom of the message .