cable operator Numericable will offer a grant until September 30 the mobile phone to try to attract new subscribers, the company said Tuesday, Aug. 20 in a statement.
The cable operator launched in May 2011 an offer of unlimited mobile phone becoming a mobile operator not own or MVNO network, using the network of Bouygues Telecom. Numericable offered only when a SIM card to its customers, who brought their own mobile phone.
Numericable announces the launch until September 30, a mobile flatrate for 9 euros, with a subsidized smartphone for new subscribers who take the fiber optic box, whose prices start at 44.90 euros, making the offer “the cheapest on the market,” he told AFP secretary general Jerome Yomtov.One smartphone
“We had launched a little over two years a mobile flatrate with a single SIM card. This is an important part market, but there are also customers who want a phone. was slightly expands the customer who wants a quality smartphone at an attractive price, “said Jerome Yomtov.
The cable operator has chosen to limit itself to a smartphone, the Model 45 Titanium Archos Archos the French group, which is offered to new subscribers a quadruple play offer (Internet, television, fixed and mobile) for symbolic price of one euro.
In exchange for the grant of the phone, new customers must commit to stay with the operator at least 12 months.
Numericable totaled 120,000 mobile subscribers in the first quarter, and 1.64 million subscribers to its cable networks.
The subsidized phone market is still alive despite the success offers low-cost mobile without help and without commitment that flowers for all operators in the wake of the arrival of Free Mobile on market early 2012.
Even Free Mobile has ventured into the market by offering subsidized early July to subscribers deals Site venteprivée.com a new mobile offering, limited in time, including for the first time a subsidized phone.
Free, however, has not yet confirmed the launch of such a domestic supply .
(With AFP)
